The Banbury BID Business Plan set out a series of proposed projects based on 5 core themes.
Here’s some of those from early 2019.
“Create targeted promotions to increase footfall during currently quieter trading periods.”
#PopToBanbury A-Z social media campaign
Banbury town centre has such a wide variety of types of businesses and organisations and in this campaign for January 2019, we wanted to highlight the sectors that make up our whole community. Through Monday-Saturday we ran an a-z across our social media platforms focusing on different sector types and some of the business and organisation in them. Even with 26 days we couldn’t name each of our 539 levy payers, but we featured as many as we could. Inspired by the ‘Pop Art in Print’ exhibition running in early 2019 at Banbury Museum’s new Pye Gallery, we called the campaign #PopToBanbury and we even managed a Q, X, Y and Z. X (pictured) being for X-men, Xbox, and X-citing games!
BETTER FOR BUSINESSES
“Develop a strong mechanism to champion and represent business views to key decision-making bodies.”
A key issue for our levy payer businesses and organisations, for their staff and for many visitors to Banbury town centre is parking. In January 2019 we started a survey with our levy payers on the issue. The aims were to highlight any issues they have with staff parking, collate feedback they get from customers, clients or patients on parking, and to draw on their experience and knowledge of the town to come up with ideas on any places and spaces that could be used for parking that aren’t being used at all or aren’t used 24/7 and could be. The aim was to create an evidence base to share with Cherwell District Council colleagues as they carry out a review of parking services.